--- title: IREM Blog | Office Beacon description: IREM Blog --- [Skip to content](https://blog.irem.org/author/office-beacon#main-content) [![rebrand-2](https://blog.irem.org/hs-fs/hubfs/rebrand-2.png?width=672&height=378&name=rebrand-2.png)](https://www.irem.org) ![menu-toggle](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/menu-toggle.svg) ![menu-close](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/menu-close.svg) [irem.org](https://www.irem.org) ## IREM Blog Find quick, easy to access information on real estate management industry fundamentals and the latest news and trends on the IREM blog. Stay tuned for regular updates to keep up with what's happening in the real estate industry and get practical tips for your career.  ### Subscribe for instant updates ![Property management has become an attention economy](https://blog.irem.org/hs-fs/hubfs/Office%20Beacon%20blog%20image.jpg?width=370&height=220&name=Office%20Beacon%20blog%20image.jpg) ###### [Property management has become an attention economy](https://blog.irem.org/property-management-has-become-an-attention-economy) [Careers and talent management](https://blog.irem.org/tag/careers-and-talent-management) [Building operations](https://blog.irem.org/tag/building-operations) [Managing the company](https://blog.irem.org/tag/managing-the-company) By [Office Beacon](https://blog.irem.org/author/office-beacon) October 7, 2026 Property management is becoming an attention economy. Learn why protecting managerial focus is the... [Read more](https://blog.irem.org/property-management-has-become-an-attention-economy) ###### Blog Sidebar ###### Search Search ###### Topics - [2026 PropertyCon](https://blog.irem.org/tag/2026-propertycon) - [Advocacy](https://blog.irem.org/tag/advocacy) - [Affordable housing](https://blog.irem.org/tag/affordable-housing) - [Building operations](https://blog.irem.org/tag/building-operations) - [Careers and talent management](https://blog.irem.org/tag/careers-and-talent-management) - [Commercial](https://blog.irem.org/tag/commercial) - [DEI](https://blog.irem.org/tag/dei) - [Economy and trends](https://blog.irem.org/tag/economy-and-trends) - [Ethics](https://blog.irem.org/tag/ethics) - [Fair housing](https://blog.irem.org/tag/fair-housing) - [Finance and asset management](https://blog.irem.org/tag/finance-and-asset-management) - [Government affairs](https://blog.irem.org/tag/government-affairs) - [Human resources](https://blog.irem.org/tag/human-resources) - [Industry insights](https://blog.irem.org/tag/industry-insights) - [International](https://blog.irem.org/tag/international) - [IREM events](https://blog.irem.org/tag/irem-events) - [IREM member feature](https://blog.irem.org/tag/irem-member-feature) - [IREM news](https://blog.irem.org/tag/irem-news) - [Leadership development](https://blog.irem.org/tag/leadership-development) - [Leasing](https://blog.irem.org/tag/leasing) - [Maintainence](https://blog.irem.org/tag/maintainence) - [Managing the company](https://blog.irem.org/tag/managing-the-company) - [Marketing and communications](https://blog.irem.org/tag/marketing-and-communications) - [Mixed-use](https://blog.irem.org/tag/mixed-use) - [Multifamily](https://blog.irem.org/tag/multifamily) - [Residential](https://blog.irem.org/tag/residential) - [Risk management](https://blog.irem.org/tag/risk-management) - [Sustainability](https://blog.irem.org/tag/sustainability) - [Technology](https://blog.irem.org/tag/technology) ###### Popular blogs - [What insurance underwriters want to see from property managers](https://blog.irem.org/what-insurance-underwriters-want-to-see-from-property-managers) - [Burnout in property management: Let’s talk about what’s really going on](https://blog.irem.org/burnout-in-property-management-lets-talk-about-whats-really-going-on) - [Insights from IREM Income/Expense IQ National Summary](https://blog.irem.org/learning/publications-news/blog/irem-blogs/2024/10/insights-from-irem-income-expense-iq-national-summary) - [AI use is growing fast in property management. Are your guardrails keeping up?](https://blog.irem.org/ai-use-is-growing-fast-in-property-management.-are-your-guardrails-keeping-up) - [Key takeaways from IREM’s Affordable Housing Advisory Council dialogue with HUD](https://blog.irem.org/key-takeaways-from-irems-affordable-housing-advisory-council-dialogue-with-hud) ###### Page: [1](https://blog.irem.org/author/office-beacon/page/1) [![Primary IREM Logo r](https://blog.irem.org/hubfs/Primary%20IREM%20Logo%20r.png)](https://www.irem.org)  IREM® Headquarters 430 North Michigan Avenue, Suite 750 Chicago, IL 60611 US  - - - - © Institute of Real Estate Management 430 North Michigan Avenue, Suite 750, Chicago, IL 60611 IREM Harassment Policy Privacy Policy Digital Millennium Copyright Act